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Antitrust investigation will make Google search ranking algorithm insider exposure

Article by Jonn

It is reported, the global Internet search engine giant in February this year has been continuously in the adjustment of the search ranking algorithm, attempt to lower the garbage or low quality website ranking.

According to some critics of the in local time said Friday, the federal trade commission to Google search engine company of antitrust investigation opened shut search ranking algorithm, and advertising and the relationship between the free search results.

in the past have said Google search bowen, the league has to stop advertising display. Google officials say if the publishers web page also retained the Google search, Google search company union code of the alliance of the search box in the publishers website will still show a normal period of time, but the search will not produce Google search advertising and Google search alliance income. Therefore, will recommend that users of Google search website as soon as possible alliance AD code replaced with AdSense custom search (if you have not completed work). Code replacement AdSense custom search product according to the user can search the Google search results provide matching and advertisement, webmaster can still through the AdSense account use AdSense custom search and obtain corresponding income.

Google the company some time ago to adjust its search algorithm and other matters, and said to do so is to crack down on garbage information to improve Google search results, the contents of the quality. Because Google search engine company visibility is too high, some content providers already through the research Google algorithm, etc, make their way issued the content in Google to search results more up front rank. At the end of February, Google announced the launch of the new algorithm, by to the so-called “content farms” garbage information publishers to blow. In the launch of the new algorithm, the content of the vendor site traffic has increased. in improving the search results at the same time, through the new algorithm, will the different types of garbage information release a way be shielding.

According to the university of Pennsylvania information management specialized professor Eric claremont, said because other service with the search engines were integrated, at the same time provide paid and free search results, “abuse the possibility of search service is very big.” Eric claremont in technology policy institute, about and antitrust problems on the BBS, said that provide paid service no incentive to provide high quality free search results, “I have been ready to government proposal: attention paid search service”.

According to the university of Texas law professor Mr Aaron blastland check points out, the federal trade commission to antitrust investigation will make the investigators have a chance to know Google search ranking algorithm, the company offered to the public against monopoly first line of defense. The search process in secret, it is a very big black, in addition to , no one is sure the search of the specific process.

Although claremont, and check for where support for antitrust investigation, but the meeting on the rest of the company for the speaker in Google’s antitrust investigation doubt whether appropriate. According to get support of the international legal and economic center founder Geoffrey mann said, although some rival Google in search of the leading position in the field of search engine ranking algorithm and dissatisfied, but only when the interests of consumers damage to activate when antitrust investigations, however, almost no one or complain harm the interests of consumers.

According to Jeffrey mann and the university of California, Berkeley professor Michael, said the company actually take the Google has become a giant company, but it is not to antitrust investigations of reason, as long as fair competition, the laws of the United States allow enterprise has the monopoly status. shall can add service, the integration of search service and other products, to better provide for the customer service, Microsoft will should search engine is integrated with other services, but almost no one complained.

The President of the technology policy institute Thomas Leonard to the federal trade commission’s investigation can make clear of the search results is fair are skeptical. According to him, said judge search results or fair and is not an easy thing, “in the current environment to do an absolute justice is not possible, in order to better service for customers, search need some form of unfair, then, sure there will be part of the search results on the rankings.

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Google Search question by R W: How can I get Google english back as my permanent search engine?
Without warning, my english Google search engine seemed to become google.de overnight. I’ve gone through Google’s search settings options to change it, but when I use the quick search bar, my computer automatically searches at google.de.

How do I get google in english back and permanently?

Google Search best answer:

Answer by crystal
On the Google homepage click on languge tools and then click on my language and select English, finally click on language tool options and select automatically selected languages.

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